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6 Easy Ways To Speed Up Your WordPress Site

6 Easy Ways To Speed Up Your WordPress Site

Easy way to speed up WordPresss site: When a person comes to your website, what matters most that time? your website speed, that is counted by the loading speed of the page. If that is not good so it doesn’t matter how nicely you have designed your website or how many very unique post you have.

Is it important to have higher page speed?

Let’s see what data says according to the major modern search engines like Google, Bing, Yandex etc.

  • If your website speed is from 5 to 6 second you are approximately faster than 25% – 30% of the other websites on the internet.
  • If your website speed is from 1 to 3 second you are approximately faster than 50% – 75% of the other websites on the internet.
  • If your website speed is less than 1 second you are approximately faster than 95% of the other websites on the internet.

If you go to GtMetrix.Com, you will find this kind of data in more detail. You also can check our Free Seo Tool to check your website’s page speed and other many SEO parameters.

Sometimes the website speed score depends on various factors, like – the zone you are selecting to check the speed and obviously the speed of the destination server. That’s the reason I have mentioned 25% – 30% in this format.

according to a study by one of the largest search engines Bing search engine team of Microsoft – 2016, a 2 to 3 seconds page loading delay than the average loading time can reduce the visitor satisfaction level by 3.8%  and if that is more than that then each second of extra load time can make you lose a revenue per visitor 4.3%.

According to a study done by Akamai and Gomez.com, fifty percent of internet users who visit websites expect less than 2 seconds to load a website if it takes more than that so it dissatisfies them a lot and as it goes to 3 seconds slab they leave the page instantly. If you are running an e-commerce site to sell something online then this 3second threshold can put you in danger, because the study says that 79% of online customers may find your website as low-performance site and 44% of them may not revisit or recommend you at all to friends and acquaintances.

That’s the reason loading speed of a website has a direct effect on SEO or search engine optimisation .

How to speed up WordPress website

WordPress is an excellent CMS platform to use if you know how to use it. Here I am going to specifically mention 6 very easy steps to speed up your website what I learnt in my years of experience. This is not my first blog, it is very new, I just launched it on 1st of February 2017. I have other blogs also. Anyways here is my 6 easy steps one by one:

1. Choose an optimised good host:

This is the first parameter to fulfil to achieve your goal to get a blazing fast website, and a bad host can spoil your all hard works if the server response time is higher than normal. according to guideline by Google, you need to keep the server response time (where you are hosting your site) under 200ms. You can check the guideline here.

What I have seen in my practical experience that I will share here:

If you are a starter and from India, you always should always go ahead with HostGator.

For international clients go for Inmotion hosting.

Bluehost is also good but Bluehost.in is not recommended at all.

2. Buy an optimised theme:

This is my 2nd recommendation. Before buying any theme try to get information on the speed optimisation, how far that is optimised to load fast. At the time of buying a theme people often are trapped by features, look & feel of the theme. Do not select them on the basis of its look only. Just fill your brain with a simple logic, that is – you may have a very beautiful site but if visitors leave it before the full load so what avails? After all, you made this website for visitors.

3. Use a good Caching Plugin:

WordPress is a dynamic platform, what generally takes a longer time to load all static properties like javascript, CSS to images. To deliver all these assets in a more faster way you need to make all of those ‘static’ to save somewhere so it does not need to use server resources everytime the website loads. You can say a photocopy of all static resources. Thanks to caching plugins, they do this work in a just fraction of a second as soon as your page loads for the first time, saved them in particular folder and deliver them next time faster way and really decrease load time 2 to 3 times than before, sometimes, even more, depending on the plugin you are using.

A lot many caching plugins are there, but I always recommend W3 Total Cache.

4. Choose a good CDN or content delivery network:

This is not that much needed if you are running a low traffic website. But, as your traffic grows you need a CDN. Many paid CDN service providers are out there. Some people use CDN from the beginning itself. You also will do the same if you get an excellent CDN service free of cost. Here I am talking about none other than

Some people use CDN from the beginning itself. You also will do the same if you get an excellent service free of cost. Here I am talking about none other than CloudFlare. My favourite next generation CDN service. It is not only my favourite, it has become the heartthrob of millions of others throughout the world.

5. Optimise Your Images, CSS, Javascript: (how to optimize javascript and CSS)

This is a really important step. As all CSS are rendered blocking and delays the load time so first, we need to sort it out. Images and Javascript come to the next.

You can use Wp-Smush it Plugin to optimise images but, frankly speaking, if you have a lot of images in your site so free version of this plugin will not help. My recommendation is to use as less image as you can, if it is necessary to use big images then use a compressed version of the image. One website can help you a lot to achieve this, you will get a free and easy to use image optimisation tool there – http://compressnow.com/ . compress your image before uploading it. After this step for further speed, you can use a Lazy load plugin. By using lazy load plugin you can avoid loading of all images at the same time as your website loads every time, images only load when the visitor scroll the page further. I will recommend – BJ lazyLoad Plugin. But this plugin has not been updated for a long time. If you always use an updated plugin so use this plugin – Image Lazy Load. Many themes nowadays have their own lazy load system.

WordPress plugin to eliminate render-blocking javascript and CSS: For Javascript, CSS, and HTML optimisation one excellent plugin is Autoptimisation. it has two layered of optimisations. One part is basic for newbies, where it automatically does everything. If you need further optimisation you need to go to the advanced settings, here you need to have some technical knowledge to make all changes.

 6. Optimise your database:

To achieve this you can use one plugin that is  – WP-DB Manager. But I recommend doing this through PHP my admin. In future, I will discuss it in detail.

Written by FatSage Sankar

FatSage - Sankar

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